Sometimes the role of design is to be invisible. Not literally, but in that it should be so easy to process that instinct alone can guide people. Everything should be so clear and obvious that…
Tag: <span>prediction</span>
By now you’re probably aware that much of what you do online is being recorded. The main point behind this recording is prediction. People want to know who you are and how you think, so…
Read over this list of words once, and try to read them reasonably quickly, you’ll be tested on them later: Snow, Ice, Weather, Sun, Rain, Water, Rainbow, Tree, Summer, Cloud, Sky So much of our…
Simplicity is now something we expect from design. Everything should be clear, obvious, intuitive—in other words, we should not have to think very hard. For the most part, this is a good thing. We don’t want…
What makes someone confident? Belief. The belief that they can do what it is they’re being asked to, belief that the answer they’ve calculated is correct, or, belief that the answer that just popped into…
“… we are constantly predicting the future and hypothesizing what we will experience. This expectation influences what we actually perceive. Predicting the future is actually the primary reason that we have a brain.” Ray Kurzweil is…
Thinking Fast and Slow, by Daniel Kahneman, is a good book. Thinking fast, or System 1 as he calls it, is your intuition. It’s quick, resourceful, and prone to mistakes which we often call biases.…